Madeleine Winer, Author at Tire Review Magazine - Page 20 of 66
ASA Automotive Unveils Vehicle Inspection Software at SEMA

ASA Automotive Systems debuted its new digital vehicle inspection software, as well as an update to its software for the Bridgestone Affiliated Dealer Network, at the 2022 SEMA Show. Unlike other software, ASA sayid its inspection software can fully integrate with all of its product lines: TireMaster, TireMaster Enterprise, GTX, CornerStone and Yes Prime. “Our

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New Tires & Service Products We Saw at SEMA & AAPEX

Editor’s Note: This story will be updated throughout the 2022 SEMA Show and month of November to highlight new products launched at the 2022 SEMA Show. Check back for live updates on new product releases and more! If you were at the annual Specialty Equipment Market Association (SEMA) Show held in Las Vegas during the

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Gallery: Sights from the 2022 SEMA Show

It’s showtime, baby! From Nov. 1-4, the 2022 SEMA Show was in full swing. Whether you walked the aisles of the Lower South Hall of the Las Vegas Convention Center or watched the show unfold from your computer screen, you know we came across a slew of souped-up vehicles–whether they’re low-riders or off-road rigs– that

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TIA Affirms Right to Repair Support, Pangle Takes the Helm as TIA President

The Tire Industry Association (TIA) hosted its annual membership meeting Monday afternoon, where members of its board and executive committee passed the torch to the association’s next president, recognized new board members and passed a timely resolution on right to repair. Outgoing TIA President Mason Hess, director of Purcell Tire and Service Center’s Global Mining

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2022 Top Shops: Our Most Successful Marketing Tactics

LISTEN TO THE EPISODE HERE For some independent tire dealers, marketing is one of those things that seems to jump from to-do list to to-do list, with you always saying I’ll get to that later. For others, word of mouth seems to be a just fine marketing tactic. But if you’re interested in growing your

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Explaining the Why’s and How’s of Wheel Alignment

Is your customer coming in complaining that their steering wheel is crooked while driving straight? Or maybe a pull to one side or another while driving? Well, chances are they need a wheel alignment, and they probably aren’t paying attention to their regular vehicle maintenance intervals. That’s when you step in. Let’s talk about when

Coats Previews Shop Solutions Coming to 2022 AAPEX Show

Coats has expanded its product offerings and will display them at the 2022 AAPEX Show from Nov. 1-3. Coats will conduct live demonstrations of its aligner, vehicle inspection lane and Bayley Service Intelligence platform as well as its full array of tire changers and wheel balancers at its booth in #R8838, and in Bay 3

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Gaither Tool Returns to SEMA Show with New & Enhanced Products

After a three-year hiatus from the SEMA Show floor, Gaither Tool will showcase its product developments since 2019 and re-connect with show-going customers at its booth at the SEMA Show, #43167 in the Lower South Hall. Among the latest products being showcased will be the Trac Tire Jack alongside the Shorty Moore Safe 20-ton Air

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Hunter Engineering to Participate in ADAS Showcase at SEMA

Hunter Engineering will take part in a special ADAS Showcase at SEMA 2022 in Las Vegas from Nov. 1-4. A large space will be set aside in Upper South Hall of the Las Vegas Convention Center for better informing SEMA members about ADAS, promoting awareness of and education about ADAS recalibration and services, and highlighting

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What Tire Treadwear Grades Mean for Your Customer

There are quite a few numbers and letters on a tire’s sidewall. Do you know what they all mean? Let’s dig into one of the lesser talked-about sidewall markings in this Tire Review Continental Tire Garage Studio video. Many tires are rated by the U.S. Government on treadwear, traction performance and temperature resistance. It’s called

Must-Have Safety Gear for Your Shop

In a shop, heavy machinery is lifted high into the air, and machines are running non-stop. If the proper precautions aren’t taken, automotive shops can become more dangerous than it needs to be. In this Tire Review Continental Tire Garage Studio video, we look at the safety gear you need in your shop. A shop

Traits of Great Service Advisors

Service advisors are like your shop’s front line when it comes to translating customer complaints to others at the shop. They’re face-to-face with customers and what they say matters. So, what are some traits of a good service advisor? We find out in this Tire Review Continental Tire Garage Studio video. The one trait shared