Madeleine Winer, Author at Tire Review Magazine - Page 19 of 66
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MEMA Announces Plan to Position Organization for Future

MEMA, the trade association in North America representing motor vehicle component manufacturers, has announced a new business structure to better position the organization and the vehicle supplier community for the future. The 118-year-old organization will now operate under one umbrella — MEMA — and represent automotive and commercial vehicle suppliers with two groups: MEMA Aftermarket

Restructure
Gallery: Continental ExtremeContact Sport 02 Ride-n-Drive

Smoke filled the air as professional drivers whipped around the curves of an autocross course at the BMW Performance Driving School, pushing Continental’s ExtremeContact Sport 02 tire to its limits. The company’s newest UHP summer tire is geared toward enthusiasts, and to demonstrate just how well the tire performs both on track and street, Continental

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2023 Legislative Issues Tire Dealers Need to Know About

With the final races in the midterm elections decided or nearly there, the 2023 Congress will be taking their oath come the new year, which means a new legislative cycle is upon us. For tire dealers and automotive repair shop owners, this means a new crop of legislators will hold the power on hot-button issues,

Roy LIttlefield IV legislative issues
Continental Debuts Enthusiast-Driven ExtremeContact Sport 02

From timed autocross laps to drifting on a skid pad and mastering knee-jerk braking and turns on a raceway, dealers, influencers and members of the media were treated to a crash course in performance racing while testing out Continental’s newest UHP summer tire, the ExtremeContact Sport 02. “We want to show you what the 02

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Buying vs. Leasing vs. Financing Shop Equipment

Last week, we discussed the pros and cons financially of buying vs. leasing equipment. In this Tire Review Continental Tire Garage Studio video, let’s dig into some other aspects your shop should consider when looking to invest in a new piece of shop equipment. Buying vs. leasing your shop equipment is a decision that varies

Poddar: BKT is ‘Fully Geared’ For Future Growth

BKT Tires has had quite significant growth over the past decade: the company, headquartered in Mumbai, India, opened two manufacturing plants as well as its own carbon black plant, which is contributing to its own sustainability efforts among much other growth. With the manufacturing capacity and innovation to back up its growth, BKT has invested

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TIA Hones in on EVs, Training & Gaining New Members

This year and into 2023, the Tire Industry Association has quite a bit on its agenda, including updating training programs, preparing dealers for future EV service, and, of course, lobbying for dealers on issues such as Right to Repair. TIA CEO Dick Gust shared the various ways the association is working to help tire dealer

TIA Dick Gust
Buying vs. Leasing Shop Equipment

For any tire dealer, their shop equipment keeps their shop moving…literally! With the necessary equipment that it takes to run a tire shop, equipment costs are unavoidable. And for many tire dealers, the debate is if they should buy or lease their equipment. Let’s talk about the pros and cons of each in this Tire

Buying vs leasing shop equipment
CEMB’s 2-Hit Wheel Balancer Looks to ‘Transform’ Balancing

CEMB USA debuted its new 2-hit wheel balancer at this year’s SEMA Show, which aims to simplify wheel balancing, especially for entry-level technicians. The new balancer uses a two-hit method on the tire to confirm wheel dimensions and send the data to the wheel balancer. Here’s how it works: The operator follows on-screen instructions and

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Myers Tire Supply Launches MXP XTreme Performance Tool Line

During the 2022 SEMA Show, Myers Tire Supply hosted a press conference to launch its newest line of tools: the MXP Xtreme Performance line. Paul Johnson, vice president of distribution at Myers Industries, and Sherri Wolford, director of marketing at Myers Tire Supply, announced the new line. The MXP Xtreme Performance line consists of: Myers

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BKT’s Tips to Deal with Ag Tires on Steep Slopes

Driving a three-ton piece of agricultural machinery in the fields is one thing; doing the same on slopes is quite a different matter. We’re not just talking about the operational difficulties and mechanical effort it takes; it’s more about the driver’s safety. The risk of rollovers or accidents in certain situations is very high. For

Agrimax RT765 BKT
Kenda Unveils Vezda Touring 4S, its First ‘Four-Season’ Offering

During the 2022 SEMA Show, Kenda Tire debuted its new “four season” tire: the Vezda Touring 4S KR211 as well as announced new sizes for its Klever M/T2 and a revamp to its UHP tire line. All this is set to launch next year, as the company looks to tackle key segments and spread awareness

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