Kristen Criswell - Managing Editor
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Club 3633 Profile: Andrea Ellett

Andrea Ellet jokes that when her family purchased their business in 2004, it was probably the first time she’s ever been in an automotive shop. “…It was a totally new experience for me to say the least,” she laughs.

Club 3633 Profile: Kelly Sumner

Kelly Sumner got her start in NASCAR, working with Roush Racing as marketing coordinator of merchandising. The desire to be closer to home led Sumner to American Tire Distributors, where she was hired in 2011 as media buyer. In 2013, she was promoted to northeast marketing manager of Tire Pros.

Club 3633 Profile: Phil Greene

Phil Greene was always interested in cars. Growing up he spent time working on his uncle’s racecar, before taking automotive classes in high school.

Proud to Be a Tire Dealer: Larry Sutton

Equipped with decades of experience in the rent-to-own industry, Larry Sutton is quietly revolutionizing the tire and wheel industry applying his business background across his RNR Tire Express & Custom Wheels stores.

‘Steering’ Your Fleet Customers by Understanding Steer Tires

Tires represent the third largest operating cost for commercial trucking fleets – only payroll and fuel represent a larger expenditure. For a commercial tire dealer looking to be the go-to partner for fleets, it’s critical to help them protect this investment.

RMA Rebrands to U.S. Tire Manufacturers Association

The Rubber Manufacturers Association has a new name – the U.S. Tire Manufacturers Association (USTMA).

USTMA U.S. Tire Manufacturers Association
Goodyear Logo to Appear on Cavs Jersey

“Neighbors since birth. Teammates at last,” was the sentiment that surrounded the Goodyear Tire & Rubber Co. and Cleveland Cavaliers partnership announcement on May 15 at the Quicken Loans Arena.

Forestry Industry Remains Hopeful New Administration will Positively Impact Logging

Like the loggers who work in the woods, the forestry industry somehow bounces back. Cyclical in nature, the industry faces ups and downs based on the economy and weather.

As quotas fluctuate, machines either sit idle or run full throttle. This can lead to varying tire demand year-over-year. Tire dealers who service this niche segment must learn to ride out the good and the bad alongside their forestry customers.

The Power of Gratitude

Tire dealers often say their business would fail without their employees. But do their employees know that? Sometimes owners and managers think they are communicating appreciation to their staff, but the sentiment may be falling short.

Proud to Be a Tire Dealer: Dennis Leipold

Leipold Tire was born from modest beginnings. In 1975, then 22-year-old Dennis Leipold founded the dealership in Stow, Ohio, with just $17,000 in start-up capital and a commitment to success.

Winter Tires: Planning Ahead

With winter upon us, brush up on how you need to prepare for the season.

BFGoodrich Rolls Out New Winter Tire

Michelin North America has rolled out a new BFGoodrich branded winter tire – the Winter T/A KSI.