Kristen Criswell - Managing Editor
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What is Your Exit Plan?

Succession planning can help you and your business enjoy a healthy future

2013 Top Shop Finalist: Tecnicentro Royal S.A. de C.V. – Tersa Llantas

In the early 1980s, Rodrigo Valle Hernandez had a dream to establish a tire dealership that would one day grow into a multi-chain store. With a deep passion to achieve that dream, his Tersa Llantas now has 30 tire dealerships and 65 Associate Alliance Tersa dealers throughout the northern part of Mexico. The store’s commitment

Yokohama Mississippi Groundbreaking

Yokohama Tire Corp. broke ground on a medium truck tire manufacturing plant in West Point, Miss., on Sept. 23. The facility is the first manufacturing plant the tiremaker has built from the ground up in the U.S. Hikomitsu Noji, president and CEO of YTC, joked the event was like a “wedding” in the partnership between

Heavy Focus Back on Firestone Brand Truck Tires

Bridgestone Americas has decided to make 2013 the “Year of Firestone.” On the commercial side, this means promotion, investment and innovation.  “Our goal is to make Firestone the number one tier-two brand in commercial truck brands,” said Matthew Stevenson, vice president of marketing for Bridgestone Americas’ commercial division. As part of this positioning, the Firestone

All-Terrain Adventure Suited for Every Road

For some people, the weekend means getting off the main road and heading for adventure. From hiking and biking to camping and fishing, these customers need a tire that can get them there, according to Goodyear Tire & Rubber Co., which has launched a new tire for these weekend warriors. The Wrangler All-Terrain Adventure with