David Sickels, Author at Tire Review Magazine - Page 13 of 26
Smithers Answers Three Burning Last-Mile Truck Tire Questions

Look at your window for an hour and, while your across-the-street neighbors are bound to wonder what’s wrong with you, you’re bound to spot a handful of last-mile delivery vehicles on their way to drop more cardboard at their next destination. UPS, FedEx, Amazon, DHL and the likes are all growing their last-mile operations, and

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Are Retread Tires Advised for Electric Trucks?

Oil prices are rising, sending a ripple effect into every nook and cranny of the automotive world. While some consumers are now forced to make decisions about whether it’s worth the cost of gas to take the monthly weekend drive to the mother-in-law’s, many commercial truck fleet owners now have to make routing and delivery

UHP A/S Tires: Q&A with Hankook Tire America President

The world may never run short on drivers looking to improve their car’s performance, but these drivers have yet to fully congregate in areas of the world where it stays warm and sunny year-round. Sometimes sporty driving has to wait until it stops raining or, God forbid, snowing. Thankfully, the UHP tire market hasn’t limited

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What’s the Value of a Solid Succession Plan?

Succession planning isn’t typically at the front of a business owner’s mind if they aren’t planning on going anywhere soon, but that doesn’t mean it’s smart to ignore the issue. Having a plan in place can give tire dealers the peace of mind to run their business in a way they might not if they

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CUV Drivers Stretching Road’s Boundaries Means New A/T Tire Alternative

Put yourself in the shoes of a typical consumer. After spending way too much time cooped up inside over the past year two years, all you want is to pack a cooler full of bologna sandwiches and cart the kids out to a wild adventure in your Toyota RAV4 CUV for some quality time that

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Call ‘A/T Lite’ Tires What You Will – This Segment’s Making a Name for Itself

A new tire segment popped into the marketplace a few years back. It’s built for consumers I’d refer to as “mild adventurers” – those who sometimes want to take their CUV over the river and through the woods to get to Grandma’s weird forest house, but still need a quiet, comfortable ride with great fuel

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Happier Tire Technicians Means Higher Profits

Your technicians are the lifeblood of your tire business. They keep your business moving and are oftentimes literally the face of the business when interacting with customers, so it’s important to keep them happy and satisfied at work – and it pays to do so. In fact, 95% of the dealers who took our recent

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Hercules Tires Rebrands for 70th Anniversary

As part of its 70th anniversary, Hercules Tires, a subsidiary of American Tire Distributors (ATD), says it is revitalizing its Hercules Tires and Ironman Tires brands via brand identity, brand positioning and product innovation. On the brand identity side, the company says the Hercules rebrand includes a new typography and color palette, as well as

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K&M Tire Gives Dealers Tools for Pursuing Excellence

After two years of virtual meetings and events, K&M Tire hosted its 2022 Dealer Conference & Trade Show in person from Feb. 17-19 at the Sheraton Overland Park Hotel at the Convention Center in Kansas City, Kansas. Hundreds of dealers and their families trekked to K.C. not only for quality time together with K&M but

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Four Trucking Trends – What They Mean for Tire Dealers

Studying commercial truck tire trends is a talent that Gary Schroeder, Cooper Tire executive director of global truck & bus tires, is perhaps best known for, and dagnabbit, he did it again during his “Trends in the Commercial Tire Industry” seminar at this year’s K&M Tire Dealer Conference & Trade Show in Kansas City, Kansas.

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What Is Your Mission as a Tire Dealer?

According to our tire dealer polling data, 42% of tire dealers who took our survey say their business doesn’t have a mission statement. Does this matter? What are the real benefits of having a mission statement, anyway? In this month’s episode of Rolling with the Numbers, we take a look at the mission statements of

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Goodyear Releases ElectricDrive GT EV Replacement Tire

The initial release of the Goodyear ElectricDrive GT is available in size 255/45R19 104W XL.

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