Denise Koeth - Senior Contributing Editor, Tire Review
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UHP Summer Segment Holds Steady

While the constant aspect of dry grip has not changed, UHP summer tires now need to also incorporate reduced road noise and even rolling resistance to address the customer’s needs of today and tomorrow.

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Dealer Focus: Bobby Little, Rice Farmers Coop

General Manager Bobby Little says that word-of-mouth referrals are a key to Rice Farmers Coop’s success.

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The SUV & CUV Tire Megatrend

A shift to larger rim diameters in recent years, combined with a wide variety of consumer expectations for these versatile vehicles, results in a vehicle segment that’s a bit more complicated for the dealer.

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H/T Light Truck Market: Versatility is Key

Due to large variations in how drivers use their LT vehicles, dealers need to be knowledgeable when recommending the best tire for a given application.

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Selling Long-Lasting Tread Life

Successful dealers know that long-lasting tread characteristics, matched to a specific application, can be the difference between a satisfied customer and a dissatisfied one.

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2020 Top Shop Finalist: Courtesy Auto Service & Tire of Tacoma

The single location business caters to clients who see the overall value in quality service, not just demand the lowest price.

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Supplying Heavy Haulers with Application-Specific Tires

The dump truck tire segment has grown over the past few years, not just in volume, but in quality and variety.

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Rapid Growth Continues in Luxury CUV Tire Market

The compact luxury CUV segment alone has nearly doubled in sales since 2015.

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K&M Top Shop Finalist: TMA Yankton

Single-location TMA Yankton has always been deeply committed to honestly serving its customers, contributing to the community and treating its employees well.

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Customer Financing Options for Tire Dealers

It’s become increasingly important to offer a no- or low-credit financing option to cash-strapped customers in order to secure additional tire and service sales. By removing the roadblock to affordability, these consumers are able to get needed repairs — resulting in a safer vehicle for customers and adding to a tire dealer’s bottom line. Read on for a few options available to tire shops.

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Software Systems Drive Revenue for Tire Dealers One Feature at a Time

In the battle to outperform the competition, profitability and efficiency are key. And having the right software package for your tire dealership helps. We spoke with tire dealer software companies to get their recommendations on this important tool for your business.

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2019 Top Shop Finalist: Don Foshay’s Discount Tire & Alignment

Don Foshay’s Discount Tire & Alignment doesn’t have the marketing budget of a New England-wide tire chain. Instead, it expertly uses what it does possess — customer loyalty; a caring, well-trained staff; and tech-savvy digital marketing — to ensure success and customer satisfaction.

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