Denise Koeth - Senior Contributing Editor, Tire Review
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Revamped Styling: Toyo Launches New, Improved High Performance Tire

Toyo Launches New, Improved High Performance Tire

Cool Results: Growing Winter Tire Market Offers Steady Profits

With the summer months upon us, winter tires are likely one of the last things your customers are concerned about. But by thinking ahead about entering or strengthening your position in this profitable market segment, you may find yourself at an advantage when the temperatures start to drop. Quite popular in Europe and Canada, and

Playing For Keeps: Incentive Programs Make Finding, Keeping Employees Simpler

Retaining Good Employees is Hard. Finding New Ones is Harder. Creating Incentives Can Make It All a Lot Easier. In attracting and training qualified new employees, you may be overlooking a valuable resource that you already have in your arsenal: your current staff. In today’s competitive marketplace, retaining current employees is key to the success

New and Improved: Michelin Pumps Up Traction With Revamped Winter Tire

Michelin Pumps Up Traction With Revamped Winter Tire

Delivering Profits: Class 3-5 Commercial Truck Tire Market Sees Steady Growth

Class 3-5 Commercial Truck Tire Market Sees Steady Growth Even though the economy has created a challenging landscape for many businesses and tire segments, the class 3-5 truck tire replacement market has remained steady. With moderate yet stable growth expected to continue in the coming years, it may be a good time to look at

Growing Steady: Commercial Landscaping Tire Market Offers Opportunities

Commercial Landscaping Tire Market Offers OpportunitiesBack in the 1980s, when North Gateway Tire in Medina, Ohio, first entered the commercial landscaping tire market, the dealership listed all its offerings in that segment on a double-sided flyer. Today, the company puts out a nearly 30-page catalog of the products it offers in this small yet promising

Lessons Learned: Ice, Snow No Match for Winter Driving School Grads

Ice, Snow No Match for Winter Driving School Grads

Getting There: Goodyear Promises More Innovation to Help Dealers Grow

Goodyear Promises More Innovation to Help Dealers Grow

Looking Up: End in Sight For OTR Tire Shortage, Capacity Improving

For the past few years, the OTR tire market has presented many challenges for manufacturers and dealers alike. Rapid growth in developing countries, large amounts of military orders and the soaring mining industries in North and South America have caused a shortage that affects everyone in the pipeline, from tiremakers down to end users. The

Still Strong: Retreading Market Remains Steady Amid Ownership Changes

For the retread market, 2007 was a year of significant activity and change, with Bridgestone Corp. acquiring Bandag in June, followed the very next month by Michelin North America’s acquisition of Oliver Rubber Co. Both actions were all about efficiency and effectiveness, and fundamentally complete the marriage of new tire producers to major retread suppliers

Employee Screening: Uncovering the Best Person for the Job

In today’s ultra-competitive market, one of the most important keys to success is housing a hard-working, qualified staff. Having employees you can rely on gives you the edge over your competitors, as well as some peace of mind. The road to filling any shop or dealership with skilled employees is sometimes a long one with

Pulling for Results: Entering Trailer Tire Market May Bring in Tidy Profits, Connections

Entering Trailer Tire Market May Bring in Tidy Profits, Connections With steady growth and little competition, entering the trailer tire market is something worth considering. While the demand isn’t nearly as great as it is for passenger or light truck tires – or even some other specialty tires – being one of a few dealers