ATD’s TireBuyer Unveils Fresh Look, New Features

ATD’s TireBuyer Unveils Fresh Look, New Features

TireBuyer—an online tire retailer and a subsidiary of American Tire Distributors (ATD)—has unveiled a new brand identity complementing recent developments to further enhance customers' online shopping experience.

ATD TireBuyer new logo American Tire distributors online tire buying
ATD’s new TireBuyer logo and website.

TireBuyer—an online tire retailer and a subsidiary of American Tire Distributors (ATD)—has unveiled a new brand identity complementing recent developments to further enhance the shopping experience and help more consumers buy tires online through a new, insightful product recommendation engine, easy search tools, proprietary fitments, seasonal updates and deals and enhanced mobile compatibility for shoppers on the go.

“As one of the first online tire retailers, our mission has always been to take the complexity out of shopping for tires,” said Mark Staudinger, president of TireBuyer. “As consumers’ needs evolve, so does our online platform, making it easier than ever for shoppers to get the tires, wheels and a growing selection of automotive products they need—where and when they need them.”

Explaining how TireBuyer’s new enhancements will benefit shoppers, Staudinger added:

“The website features will give our shoppers even more confidence when they go to purchase tires. With easy search tools, personalized recommendations, proprietary fitments and enhanced mobile capability, we are continuing to raise the bar for our shoppers and in doing so, we’re helping transform the tire industry in the digital age.”


As a part of ATD, TireBuyer offers:

  • Access to the largest network of distribution centers of more than 120 warehouses across the U.S. providing fulfillment of online orders so consumers can get their tires delivered quickly.
  • A selection of more than three million tires in stock.
  • Access to any of TireBuyer’s nearly 10,000 tire dealers and automotive service centers where consumers’ tires will be professionally installed by tire experts.
  • An exclusive “Installer Advantage” program that guarantees install rates, provides 45-day easy returns, free shipping and free returns.

To view TireBuyer’s new features and fresh look, click here. In 2019, TireBuyer will be implementing additional enhancements to the site.


You May Also Like

Hunter Engineering, Dealerlogix Announce Integration

The partnership between companies was announced during NADA 2023.

Hunter Engineering announced a new integration of its unmanned inspection equipment with Dealerlogix, a provider of fixed ops software for automotive dealerships, and its all-in-one service workflow suite.

The partnership will help dealership service departments drive more alignment and tire sales by providing instant access to Hunter Quick Check Drive autonomous inspection data from Dealerlogix’s fixed ops software, said the company. With electrification expected to significantly reduce standard repair and maintenance work over the next decade, dealerships must capitalize on as many tire and alignment opportunities as possible.

Bridgestone Americas Releases 2022 DE&I Annual Report

The 2022 DE&I Annual Report outlines improvements Bridgestone has made in its three DE&I focus areas.

CEAT Receives Lighthouse Certification from World Economic Forum

The certification is given to manufacturers that use Industry 4.0 technologies.

Nokian Tyres Holds Innovation Challenge Finals

Sustainability at the top of mind for Nokian Tyres during its innovation challenge.

Apollo Tyres Receives ISO Certification for Sustainability

Apollo Tyres underwent a three-stage assessment for the certification.


Other Posts

Discount Tire Announces ‘Defending Daytona’

The series will highlight Austin Cindric, driver of the No. 2 Discount Tire Ford Mustang, as he prepares to defend his title at the Daytona 500.

Discount Tire Defending Daytona
Hunter’s BL Series Bench Lathes Now Connects with HunterNet 2

With the new connectivity, shop owners and managers will be able to view before and after-cut results for rotors and drums online.

GRI Receives US DOT Certification for Safety

GRI tires will now have a DOT code embossed on their sidewalls.

BKT Launches New Website

Each product page now contains more information, including videos and links to case studies.

BKT website