Alliance Tire Americas Inc. (ATA) has added two new sales personnel to its national sales team.
Ashley Shwom has been named sales operations manager and Melissa West has been named inside sales account representative.
Prior to joining ATA, Shwom did financial reporting and SAP analysis for Avnet Inc. and West worked for Camso Ltd. in customer service and logistics for six years.
Shwom and West are both based at ATA’s headquarters in Wakefield, Mass.