Alldata was chosen as the award recipient by the readers of Brake & Front End, Underhood Service and ImportCar magazines. This distinctive award acknowledges Alldata’s advertising achievements and brand recognition in the automotive marketplace.
"Of the hundreds of advertisers who seek readers’ attention, these companies are among the best," said Babcox Tech Group Publisher Jeff Stankard. "They recognize that repair shop owners and managers consistently cite trade magazines as the leading source of product and technical information, and when you combine an effective advertising message with a market-specific magazine, you get a marketing program that delivers results."
"We focus intently on customer care and satisfaction; it is especially gratifying to see our efforts validated by this award. These publications are a vital link in our communications strategy," said Steve Gill, Alldata’s vice president of marketing. (Tire Review/Akron)