Aeolus Targets Growth in U.S. Commercial, Industrial Tire Market - Tire Review Magazine

Aeolus Targets Growth in U.S. Commercial, Industrial Tire Market

Aeolus Tires said that by sourcing new manufacturing capacity outside of China, it has reinforced its long-term commitment to be a competitive and growing commercial/industrial tire brand for the U.S. market.

“With almost 2.5% medium radial truck tire replacement market share in the U.S., Aeolus’ strategic objective is to further enhance its brand by delivering even greater value to its clients supported by high quality commercial tires that offer the optimal mix of cost and performance,” the tiremaker said.

Aeolus added it is in the process of integration, which will allow the company to better deal with anticipated U.S. tariffs on Chinese truck and bus tires and make the brand more competitive in the U.S. market. Synergies of the combined group are expected to provide new marketing and product opportunities – changes the U.S. market can expect to see gradually implemented in 2017.

“The Aeolus brand has maintained a high reputation for product quality in the market,” said Xu Xin, Aeolus Tyre Co. director of international truck, bus, radial sales and marketing. “Aeolus is committed to continued supply of high quality products while increasing value to our clients in the U.S.”

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