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Auto Pros on the Road: Street & Strip Performance

Auto Pros on the Road puts the Babcox Media team on location in shops across the USA. This episode is sponsored by FRAM.

Auto Pros On The Road: Byrne’s Garage, New Albany, IN

Auto Pros on the Road is a video series that presents the Babcox Media team on location. Sponsored by Autolite.

Babcox Media’s Auto Pros on the Road Visits Byrne’s Garage

Auto Pros on the Road puts the Babcox Media team on location in shops across the USA. This episode is sponsored by Autolite.


Capitalizing on the Winter Tire Opportunity

It’s a frigid February morning in Chicago. The kind of

Industrial Tires Get a Lift From

The industrial market – dominated by forklifts, telehandlers and container

Nokian Tyres Revamps All-Terrain Lineup

As the light truck segment has grown, customers are asking

Tread Elements that Make Winter Tires Stand Up to the Test

The tread design on winter tires is truly meant to stand up to the test of harsh conditions. I mean, just look at this one. So, let’s take a deeper look. First, many winter tires have lots of deep grooves, which can run circumferentially and laterally around the tire. A tire’s network of grooves helps […]

OE vs. Replacement Tires

OE tires are what you find on your car when you purchase a new vehicle, and tire manufacturers work closely with car manufacturers to develop these. According to experts at Continental Tire, OE tires are purpose-built to bring out the unique characteristics of a vehicle and optimize performance. This is necessary because not all vehicles […]

Tips for TPMS and Torque

When it comes to TPMS service and successful TPMS programs, you have to have consistent practices like testing the system before touching it, changing out service kits every time a tire is removed from a wheel and making sure programming tools stay up to date. And one crucial thing you don’t want to overlook is […]

News & People

SRNA Promotes Toby Beiner to Chief Financial Officer

New Sumitomo Rubber North America (SRNA) President and CEO Darren Thomas has appointed Toby Beiner as chief financial officer, overseeing both Falken Tires and Dunlop Motorcycle Tires, effective immediately. Prior to his time at SRNA, Beiner earned his MBA from the University of Southern California and served in several senior-level...

Goodyear Names Senior Director Of Investor Relations

The Goodyear Tire & Rubber Company announced that Christian Gadzinski has been named senior director of Investor Relations. He reports to Christina Zamarro, vice president, Finance & Treasurer. Prior to this appointment, Gadzinski was a director and general manager within Goodyear’s Commercial Truck Tire & Service Centers. He joined Goodyear...

Brison Named President of Hankook Tire North America

Hankook Tire announced that Curtis Brison has been named president of Hankook Tire North America (formerly Hankook Tire America). He succeeds Sooil Lee, who remains CEO of Hankook Tire & Technology. Additionally, Robert Williams has been promoted to senior vice president of truck, bus and radial (TBR) sales. Jong Jin...

Continental Appoints New Tire Heads for Asia, Europe

Continental started the new business year with new heads of its passenger car and truck tire replacement business in the EMEA (Europe, Middle East, and Africa) and APAC (Asia-Pacific) regions.

How Tire Dealers Gave Back in 2021

Tire Review takes a look back at how tire dealers supported their communities in 2021, from donating to various organizations, events, volunteering and more.

BKT USA President Mehta to Retire; Kershaw To Take the Helm

Kershaw joined BKT USA in 2018 and has enhanced BKT product distribution in the U.S. by adding a warehouse in Kansas City, upgrading its U.S. HQ and expanding BKT’s presence in the construction and mining sectors, the company said.

Nexen Tire Selected OE for 2022 Volkswagen Jetta

Nexen Tire America, Inc., announced its N’Fera AU7 UHP all-season tire has been selected as original equipment on the 2022 Volkswagen Jetta in the U.S. market. For 2022, Jetta has been refreshed with an updated engine and exterior styling and features robust enhancements in both performance and technology, Nexen says....

Apollo Tyres Increases Use of Green Power for Chennai Facility

Apollo Tyres Ltd. says it has secured green power sources for its largest manufacturing facility in Chennai, located the southern part of India. This will increase the share of renewable energy to more than 30% of the total for this manufacturing facility. Apollo Tyres has invested in CSE Deccan Solar,...

Vee Tyre and Rubber Recalls Certain Tri-Ace Pioneer Tires

Vee Tyre and Rubber Co. is recalling certain Tri-Ace Pioneer A/T III tires, sizes LT245/70R17 and LT235/85R16, with DOT codes 4718 through 1819, according to the National Highway Traffic Safety Administration (NHTSA). Due to a manufacturing issue, the sidewall may separate from the tire. As such, these tires fail to...

Pirelli Reveals Three Pillars Behind 2022 Motorsport Season

Technology, sustainability, and support for young talent are the three cornerstones of Pirelli’s 2022 motorsport campaign. This will be a particularly significant season for the Italian firm, which celebrates its 150th anniversary this year, having been originally founded on January 28, 1872. Mario Isola, Pirelli’s head of motorsport, commented: “This...

Yokohama Tire Approved for the BRABUS Off-Roader

The Yokohama Rubber Co., Ltd. has announced that the company’s global-flagship-brand tire Advan Sport V107 has been approved by Brabus GmbH of Germany for its Brabus 700/800/900 Off-Roader, based on the Mercedes-AMG G 63. The tires to be supplied are Advan Sport V107 in size 305/35R23 111Y XL. Brabus approved...

Momentum USA to Release New Part Numbers for AmeriBRrakes

Momentum USA, Inc. released new part numbers for its AmeriBrakes brake pad line. The part introductions add coverage to late-model vehicles such as Ford Transit 150, 250, and 350 (20-21), Volkswagen Jetta (19-21), Audi A3 Quattro (20), and Mercedes-Benz C300 (15-21). AmeriBRAKES brake pads are 100% manufactured and distributed in...


How Hunter is Using IOT to Help Dealers Operate Smarter

You may have heard of the “Internet of Things,” or IOT, as it’s often referred to. But, if you’re scratching your head thinking, um…how does this relate to my tire business? We’re about to delve into just that. In this episode of What’s Treading with Tire Review, presented by AAPEX...

Vredestein’s Growth & 2022 Plans [Audio]

On the heels of its latest all-terrain tire launch with the Pinza AT, the Vredestein brand is making its mark in the North American market. So, what does the brand have planned for 2022? And what about down the line? In this episode of What’s Treading with Tire Review, presented by AAPEX 2022, we’re joined...

Craig Tate: The Most Important KPI in the Tire Business (Podcast)

Think of your favorite sports team. At the height of their success, you probably knew their record, some of the players’ stats and all the commentary around what was being said about the team. Now, apply that mindset to your business. That’s what Craig Tate, former owner of Tate Boys...

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