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Hercules Tires Unveils Renewed Raptis Tire Series

The company said these tires represent a significant advancement in performance and technology over the predecessor.

mustang raptis tires
Hercules Tires Sponsors Sun Belt Football Championship Game

Hercules Tires sponsored the Sun Belt Football Championship game broadcasted Dec. 3 on ESPN. The Championship Game was held in Troy, Alabama. The company says the multi-year agreement marks one of the largest sponsorship agreements in Sun Belt history and provides Hercules Tires not only Title Sponsorship of the Football Championship but also designation as

Hercules Tires’s Simpson: Adapting to LT Tire Trends [Audio]

In the past year, Hercules Tires has launched around six new products—including its first ag tire. Most recently, the company debuted its new mud-terrain tire in partnership with TIS Wheels, the TIS TT1, by Hercules, that targets larger fitments and aesthetics any off-roader would drool over. So, with a wide range of product launches, what’s

Whats-Treading-Hercules-Tires-Josh-Simpson
Hercules Tires’s Simpson: Adapting to Light Truck Tire Trends [Video]

In the past year, Hercules Tires has launched around six new products—including its first ag tire. Most recently, the company debuted its new mud-terrain tire in partnership with TIS Wheels, the TIS TT1, by Hercules, that targets larger fitments and aesthetics any off-roader would drool over. So, with a wide range of product launches, what’s

Whats-Treading-Hercules-Tires-Josh-Simpson
Hercules Tires Introduces Spring Consumer Rebate

Hercules Tires has introduced a consumer rebate of up to $70 on the purchase of a set of four qualifying Hercules passenger or light truck tire models via a Visa prepaid card. Hercules says it has established a network of approximately 3,500 independent tire dealers in the U.S. who are eligible to participate in the

Hercules Tires Launches First Agricultural Tire

Hercules Tires will launch its first new tire for agricultural use. It will be available to commercial dealers in the United States beginning today. “The demand for ag tires is quickly expanding,” said Marshall Gillespie, Hercules Tires manager of commercial and specialty proprietary brands. “The goal is to meet the needs of the market.” According

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Hercules Tires Rebrands for 70th Anniversary

As part of its 70th anniversary, Hercules Tires, a subsidiary of American Tire Distributors (ATD), says it is revitalizing its Hercules Tires and Ironman Tires brands via brand identity, brand positioning and product innovation. On the brand identity side, the company says the Hercules rebrand includes a new typography and color palette, as well as

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Hercules Tires, TIS Wheels Launch Co-Branded UTV Tire

The TIS UT1 by Hercules UTV tire will be a stocking item for the company, available to tire dealers in Q1 2022.

TIS UT1 by Hercules tire 1400
Hercules Tires Partners With Esports Organization

The Hercules Tires Esports Invitational kicks off Oct. 20 and will showcase 16 Rocket League teams in North America through the partnership with Team Liquid.

Gallery: 2021 Hercules Tires Product Evaluation Ride-and-Drive

This year, Hercules Tires’ sales team took a total of 50 dealers over a span of a week and a half to test out three light truck tires in Moab, Utah. Take a look at photos from the ride-and-drive.