Bridgestone Retail Operations rolls out brand refresh for Tires Plus, Hibdon Tires Plus
Updates to the logo include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces.
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART II
In Part II of this interview, Dan talks about how tire tread patterns have influenced golf ball design, and vice versa.
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART II
In Part II of this interview, Dan talks about how tire tread patterns have influenced golf ball design, and vice versa.
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART I
Murphy discusses successfully bridging the worlds of tires and golf balls into one premium branding experience.
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART I
In Part I of this interview, Dan discusses successfully bridging the worlds of tires and golf balls into one premium branding experience.
Professional race car driver to compete on Bridgestone Potenza RE-71RS tires
Tom O’Gorman will compete on Bridgestone Potenza RE-71RS tires in the World Racing League Grand Touring Over class during the 2024 season.
Bridgestone’s Firestone Liberia rubber farm receives ISCC Plus recognition
According to Bridgestone, its Liberia facility earned the ISCC Plus certification for its efforts in reducing environmental impacts.
Three Bridgestone-backed riders secure top 10 finishes at Daytona 200
Bridgestone said this year marked its largest presence to date at the Daytona 200.
Bridgestone to supply 15 Daytona 200 riders with BattlAx tires
Among the 15 riders, three riders from YART Yamaha, the winners of the 2023 FIM Endurance World Championship, will join Bridgestone’s team.
Bridgestone to withdraw from commercial tire business in China
Due to factors such as market dynamics and competitive advantage, Bridgestone (China) Investment Co. (BSCN) will cease production and sales of TBR tires.