AskPatty.com Launches New Branding
AskPatty.com, Inc. has expanded its service offerings and partnership opportunities to include training, consulting and certifications for the auto industry. This expansion builds off AskPatty’s “Certified Female Friendly” program that has been offered for over a decade. The relaunch includes new course offerings, a streamlined and interactive website, new social media and the addition of
Hoosier Racing Tire Reveals New Branding
With the company’s refreshed logo, while the shade has been updated for modern consumers, purple remains the core brand color, emblematic of Hoosier’s legacy in racing success, the company said.
Tire Pros Debuts New Branding, Tagline for National Campaigns
The new tagline “Love the Drive” replaces “Hassle Free. Guaranteed.” It will roll out in Tire Pros’s national marketing this year.
GB Auto Service Announces Rebranding
Effective immediately, GB Auto Service, Inc. will be rebranded as Sun Auto Tire & Service, Inc.
Sentury Tire Rebranding Landsail Tires
Sentury Tire is revamping Landsail messaging to emphasize their tires’ unique qualities and concentrate its brand strategy on addressing savvy consumers.
Tech Updates Branding, Makes Packaging Improvements
Tech, a wholly-owned company of Technical Rubber Company (TRC), is celebrating 80 years in business this year and is unveiling a new look for its vehicle graphics, catalog and product packaging.
A Guide to Branding for Auto Repair Businesses
Does branding have a role to play in the auto repair business, particularly in small- to medium-sized businesses? Yes, but in order to do so, these businesses must remain focused on creating long-term relationships with all customers and work on adequately differentiating themselves from their competitors, especially those larger companies, dealerships and regional players.
JohnDow Industries Launches New Branding, Website And Social Media Channels
JohnDow Industries has announced the launch of its new branding campaign, including its new JohnDow.com website, new product branding, cataloging and the launch of its multiple social media channels.
Telle Tire Adds Sixth Store, Begins Rebranding Strategy
Telle Tire & Auto Service Inc. has added its sixth retail store in the greater St Louis area with the acquisition of Safeway Tire & Auto in St. Charles, Mo.
Meyle Launches New Site as Part of Rebranding Campaign
Meyle’s new brand slogan – “Driver’s best friend”—made its debut at the 2016 Frankfurt Automechanika. Today, the company finishes its rebranding campaign with a redesigned website. The new site features a sleek design that adjusts to any device. The website also featured improved and intuitive site navigation options, Meyle said. The passenger car, truck and
