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Seats Filling Fast for Tire Leadership 21

New managers coming up? The next generation getting close to taking over? Worried about the future leadership of the business so you carefully built?

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One of the main themes of the Tire Leadership 21’s first week was moving from working in the business to working on the business.

One of the main themes of the Tire Leadership 21’s first week was moving from working in the business to working on the business.

New managers coming up? The next generation getting close to taking over? Worried about the future leadership of the business so you carefully built?

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Here’s a unique opportunity to prepare for a strong, growing future. Registration for the Tire Leadership 21 program, an educational program specifically designed to develop the next generation of tire dealer managers and owners, is open. Interested participants can learn more about the program and how to register by downloading the form here.

The two-week seminar, created through a unique collaboration with the Center for Tire & Service Education (CTSE) and Northwood University, will be hosted in two sessions: March 22-27 and Sept. 13-18. Participants in the program must attend both sessions.

“Our first Tire Leadership 21 program, which concluded in April, was a great success,” said Kim Sigman, owner of Community Tire Pros of Phoenix, and a member of the CTSE board. “The program is the perfect venue for developing future leaders in any tire dealer business.”

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The program’s structure features a pair of one-week, on-campus sessions. Session I will be hosted in late March at Northwood’s campus in Midland, Mich. Participants will reconvene mid-September at Northwood’s campus in West Palm Beach, Fla. At the conclusion of the program, participants will be required to complete an individual project that must deliver $25,000 in annual additional revenue or savings to their employers.

Academic support of the program comes from Northwood University and its University of the Aftermarket continuing education division. Although Tire Leadership 21 is a non-degree, continuing education program, it still leverages Northwood’s extensive academic resources, including its world-class faculty and residential campuses.

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The program includes on a range of university-level tire dealer focused business, management and leadership subjects: Finance, Accounting, Business Strategy, Management, Corporate Vision, Leadership, Operations, Industry Trends, Marketing & Social Media, Team & Corporate Culture, The Customer Experience, Critical Thinking and Problem Resolution.

The program is limited to 30 participants on a first-come, first-served basis, and seats are filling fast. The program cost, which includes tuition, meals and class materials, is $5,995. Hotel-style, on-campus accommodations are available (Mich. dates only). All management-track/management-potential North American tire dealer employees, managers and owners are eligible to attend.

To register for Tire Leadership 21, visit northwood.edu/aftermarket/course-calendar.aspx and follow the registration instructions, or call 800-551-2882 to speak with a live university representative (8 a.m. – 5 p.m., weekdays).

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