2007 Dealer Profile - Tire Review Magazine

2007 Dealer Profile

What does the typical successful North American tire dealer look like? How is his/her business structured? Where
are they seeing successes, and where are the failures?

Welcome toTire Review’s 2007 Tire Dealer Profile Study – the industry’s most extensive, most coveted research effort. To compile this year’s report, Tire Review surveyed hundreds of independent tire dealers throughout North America, businesspeople who took time out of their busy schedules to answer these important questions.

Click here to see the 2007 Dealer Profile

Those surveyed dealers served as a unified voice, helping us and our readers better understand the size and scope of today’s successful independent tire dealer.

These dealers offered valuable insights into the industry’s most pressing questions. They answered fundamental questions, such as: “How is a successful tire dealership structured?” “Where do they buy their tires?” “When do they sell the most tires?” “What are the average selling prices of consumer and commercial tires?”

They also offered inside information that’s not available anywhere else: How much profit do they earn on those tires? Who do dealers consider their toughest competition? Where are their pain points? Seasonally, what are their best months for tire and service sales? How much do they pay their employees?

Presented here are a few of the key questions asked in this year’s study. For complete study results, contact Bob
Roberts, Babcox Research, at 330-670-1234, ext. 252, or by e-mail at [email protected].

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