Tire Pros Dealers Remain Positive About ATD Recapitalization - Tire Review Magazine

Tire Pros Dealers Remain Positive About ATD Recapitalization

With American Tire Distributors filing for Chapter 11 bankruptcy this week, Tire Pros dealers have remained optimistic about their parent company's recapitalization approach. 

Tire Pros Hassle free guaranteed marketing campaign
The logo for Tire Pros’ “Hassle Free. Guaranteed.” branding campaign.

With American Tire Distributors filing for Chapter 11 bankruptcy this week, Tire Pros dealers have remained optimistic about their parent company’s recapitalization approach.

“From a business standpoint, it was the best thing they could ever do,” says Bud Luppino, owner of Bud’s Tire Pros in Riverside, California. “This is a great deal for them. It didn’t hurt us (Tire Pros dealers) at all.  It made us stronger than we were before.”

ATD filed for Chapter 11 bankruptcy Thursday to implement an agreement between its bondholders to recapitalize its debt. The agreement with approximately 75% of its bondholders states that bondholders will receive 95% of new equity in the recapitalized company and existing equity holders will receive 5% of the new equity. The agreement also states that the company intends to pay continuing manufacturer partners and vendors in full for existing claims.

The deal is meant to reduce the company’s debt by approximately $1.1 billion and increase its financial flexibility as it continues its ongoing transformation, an ATD press release said. The terms of the agreement are substantially similar to those the company previously announced in early September. In connection with the process, ATD has received commitments that would provide continued access to its credit facility plus $250 million in new financing.

The company also assured dealers Thursday that deliveries are continuing without interruption, and it will continue to provide customers with “more selection, wider and more timely availability and easy access to a complete package of tires, wheels and shop supplies.”

Many Tire Pros dealers see ATD’s plan as a way for it to move forward and eventually come out of the process as a stronger company.

“I’m not surprised,” said Howard Fleischmann, owner of Community Tire Pros in Phoenix, Arizona. “I saw it just means business as usual. They’re restructuring. They’re trying to rewrite their bills and there’s a positive side to this. That is that for vendors hanging out, they know they’ll get paid moving forward… ATD already has the structures in place, and they have the Tire Pros family behind them. Dealers know where their strength is.”

ATD promised dealers that the court process would not impact its supply chain and that were would be no changes on pricing or its offerings. Alpio Barbara, owner of Redwood General Tire Pros in Redwood City, California, agreed that filing for Chapter 11 bankruptcy was the logical next step for the company.

“There’s concern, you know, when you’re behind in rent and you can’t pay the third and fourth months,” he said about ATD announcement. “Am I jumping ship? Not yet. I’m looking at the waters and seeing what’s on the other side…. This is the reason why you don’t wanna put your eggs in one basket. We never have, so it’s concerning but it’s not earth-shattering.”

Randy Juette, owner of RJ’s Tire Pros and Auto Experts, said he’s confident in ATD, which has set an ideal distribution model for others to follow in the industry.

“It’s not going to disrupt service and it’s not going to disrupt my business,” said Juette about the company’s bankruptcy filing. “ATD is out in front of everybody doing stuff that the industry looks to see where we’re going.”

 

You May Also Like

Nokian Tyres releases 2023 sustainability report

Highlights of the company’s sustainability actions in 2023 include a commitment to achieve science-based net-zero emissions by 2050.

Nokian-Tyres-sustainability-report

Nokian Tyres recently published its Sustainability Report 2023. According to the report, Nokian Tyres achieved several external sustainability ratings, such as inclusion in the Dow Jones Sustainability Europe Index, platinum medal from EcoVadis, an AAA rating from MSCI and a leadership-level score of A- on the CDP Climate report.

Giti Tire announces winners of STEAM competition

New this year, the winning teams from each division will progress to compete out of state.

Giti-STEAM-Winners
Nexen Tire to be the official tire partner of the San Diego Padres

Nexen Tire will be featured on a variety of marketing assets, including billboards and in-ballpark branding at Petco Park.

Nexen-Tire-Padres
WGH to recall up to 520,000 Terrain Attack, Terrain Pro winter tires

The tires are labeled as snow tires, but do not have sufficient traction to perform in all snow weather conditions, according to the National Highway Traffic Safety Administration.

Recall
K&R Tire Center to host grand opening of new Flint, MI location

The company said it will have representatives from Goodyear, local customers and dealership representatives on hand to celebrate.

KR-Tire-center

Other Posts

Bridgestone Retail Operations rolls out brand refresh for Tires Plus, Hibdon Tires Plus

Updates to the logo include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces.

Tires-Plus-new-branding
Yokohama’s Advan Sport V105 tires will be OE for Subaru Impreza in Europe, Latin America

Yokohama said the tire enhances the car’s handling stability and comfort while reducing rolling resistance.

Yokohama-Advan-Sport-V105
OTAA to host free training for members in Akron, OH

The association said these workshops are designed to enhance technician’s technical expertise and keep them up-to-date with the latest industry advancements.

Stock-technician-training-1400
Hankook Tire debuts Great Catch Rebate through July 7

Drivers who purchase at least four tires from eligible lines will qualify for savings of up to $120.

2024-Great-Catch-Rebate-1400