Continental Emphasizes Approach to Budget-Friendly Consumers, EVs
Tire Review sat down with executives from Continental Tire to talk EVs, Tier 2 popularity and more as companies across the industry are recovering from pandemic challenges.
Continental Makes Dealers EV Ready, Debuts New Partnerships and Incentives
New marketing partnerships, GOLD dealer incentives and education around tires for EVs were on the agenda as Continental gave GOLD dealers a business update for the year ahead in sunny Playa Mujeres, Mexico.
Katapult Partners with SimpleTire
Katapult has added SimpleTire to its network of merchant partners. The company says this partnership gives all SimpleTire customers a more flexible way to obtain replacement tires. Katapult says it partners with e-commerce and omnichannel retailers to provide a transparent way for underserved consumers to pay for everyday necessities. “When it comes to replacing or
The Latest Consumer Buying Data on Major Auto Purchases
The way consumers shop for tires has evolved over the years–you’re probably installing more tires from an online purchase than ever before and having conversations with customers who know (or think they know) what tires they need on their vehicle, thanks to the endless amount of information at our fingertips. The pandemic shifted consumers’ digital
More Customers are Planning Major Auto Purchases. Here’s How You Can Help [Video]
The way consumers shop for tires has evolved over the years–you’re probably installing more tires from an online purchase than ever before and having conversations with customers who know (or think they know) what tires they need on their vehicle, thanks to the endless amount of information at our fingertips. The pandemic shifted consumers’ digital
How Lease-to-Own Financing Can Boost Your Bottom Line
It’s a common scenario for many tire dealers: a customer is shopping for a new set of tires but doesn’t have all the funds on hand to pay for the purchase upfront. You may try to resolve this by offering your own in-store credit option. But by going this route exclusively, you could miss out
What’s Treading, Ep. 12: Consumer Finance in the Coronavirus Age [Audio]
In the last four weeks, more than 17 million Americans have filed for unemployment, according to the New York Times, which means for tire dealers and retailers across the country, many people don’t have the money for unplanned expenses right now – and unfortunately, tires often are one of those things. Navigating this situation right
What’s Treading, Ep. 12: Consumer Finance in the Coronavirus Age
How can consumer finance play a role in your business during the coronavirus? We find out in this episode of What’s Treading with Tire Review.
Customer Financing Options for Tire Dealers
It’s become increasingly important to offer a no- or low-credit financing option to cash-strapped customers in order to secure additional tire and service sales. By removing the roadblock to affordability, these consumers are able to get needed repairs — resulting in a safer vehicle for customers and adding to a tire dealer’s bottom line. Read on for a few options available to tire shops.
Business Finance Guide for Tire Dealers: Financing Solutions for Credit-Concerned Consumers
What solutions can you offer customers with credit concerns? How do you best identify and work with these customers? And what can a non-prime financing solution do for your bottom line? Let this article be your guide.
Business Planning Guide for Tire Dealers: Consumer Finance in the Retail Realm
If a customer doesn’t have the cash to cover their purchase, they typically have three useful payment options to give them flexibility.
The Power of KPIs: Meaningful Ways to Measure Your Tire Shop’s Performance
Key performance indicators are critical numbers used in your automotive repair business and across our industry to tell the business owner about the health of their business. Learn how to calculate them for your business and how you can use the to help you better succeed in business.
