Standard Motor Products Inc. announced the launch of its newly updated Standard Diesel program to help customers profit on the diesel market.
According to the company, the new line features an updated remanufacturing process, rigorous testing procedures, expanded coverage, new packaging and competitive pricing.
The program will also cover more than 300 SKUs in about 40 categories, including import and domestic.
A new diesel-specific catalog, diesel technical training enhanced sales support and a new diesel selection at the company’s website will support the launch of the new line.
Standard will also launch Diesel and Turbocharger lines for the fourth quarter and 19 new categories are set to be released by the end of 2015.