Synchrony Financial, previously GE Capital, discussed its rebranded CarCareOne consumer credit card at the SEMA Show/Global Tire Expo.
John Howard, marketing leader for the automotive industry at Synchrony Financial, said the card is a great way for tire dealers to drive repeat customers, create customer loyalty and generate a higher overall ticket price.
The CarCareOne credit card offers special six-month financing on purchases more than $199 and 12-month financing for purchases of $750 or more.
In addition to Synchrony’s logo, the card also can feature the name of the tire dealership. There is no monthly minimum credit card sign-up to be part of Synchrony’s program, but the company asks its customers to submit at least six applications a month, Howard noted.
The CarCareOne credit card program has been in existence for more than 30 years.
Learn more about becoming a CarCareOne credit card provider by visiting the company’s website.