Northwood University Moving Forward - Tire Review Magazine

Northwood University Moving Forward

As part of a major system-wide restructuring initiative, Northwood University will move to a single-campus model in Midland, Mich. Northwood-University-Logo

The restructuring initiative, dubbed Moving Northwood University Forward, is aimed at “further positioning the university as the premier global business university based on the free-enterprise model,” Northwood University said. The university said it will enhance academics and facilities within the system.

“As a reality of today’s higher education market, creating a path to a sustainable future for the university allows us to reinforce our ongoing relevance, vitality and financial strengths so that we may continue providing our students with a world-class business education, based on the free-enterprise system,” said Northwood University President and CEO Keith Pretty. “This restructuring involves fundamental change of the status quo and letting go of our past. This will be a new and exciting version of Northwood University.”

As part of this restructuring, the university announced that it will construct a new Richard DeVos Graduate School of Management Building; plan for new and enhanced student housing; expand the Bennett Athletic Center; continue to expand its Adult Degree Program and DeVos Graduate School of Management throughout the U.S.; aggressively expand and grow its Center for Corporate and Industry Education; enhance the “Northwood University Experience for today’s students and those well into the future;” and nurture and expand its international partnerships.

The enhancements will also benefit Tire Leadership 21, a collaboration between the Center for Tire & Service Education (CTSE) and Northwood University, according to sources familiar with the situation.

“By taking these significant steps, Northwood University will be able to more deftly focus on areas of momentum and growth and further build upon the unique, Northwood University Experience at all points of contact,” Pretty said. “We will strive for excellence in all that we do, offering a world-class, free-enterprise business education.”

This news follows an announcement made in early March, in which the university said that it was in the process of selling its residential campus in West Palm Beach, Fla., to Florida-based Keiser University.

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