Mitas AS has will continue to be able to produce Continental-branded tires under license until the end of 2019, following an extension of the company’s trademark license for an additional five years. Mitas acquired the agricultural tire business unit from Continental AG in 2004 and is currently producing Mitas- and Cultor-branded tires, as well as Continental tires under license.
“The trademark license agreement between Mitas and Continental is valid till the year 2019,” Mitas CEO Jaroslav Cechura said. “Continental-branded tires are an important part of our portfolio. Mitas produces them at three factories in the Czech Republic,” added Cechura.
“We can confirm that Mitas has exercised its option under the trademark license agreement signed in 2004 to continue producing Continental agricultural tires under license and that this cooperation will continue until the year 2019,” added Florian Schleifer from Continental’s corporate trademark department. (Tyres & Accessories)