Sentury Tire introduced its Groundspeed tire brand, including six new tire models suited for the full range of North American driving needs, at its booth at this week’s SEMA Show (#43215).
The new line of Groundspeed tires includes six new models designed to meet the diverse driving needs of most domestic and import passenger vehicle and light truck brands. All-season rated Groundspeed tire models include:
• Voyager GT, featuring high-value and quality for most cars on the road today
• Voyager HP, offering strong performance and build quality for family and performance cars
• Voyager HT, delivering top technology, durability and a smooth ride for light trucks and SUVs
• Voyager SV, showcasing a confident blend of technology and luxury for SUVs and CUVs
• Voyager AT, combining rugged off-road performance with a quietly comfortable on-road ride
• Voyager MT (in development), serving up aggressive looks, traction and a self-cleaning design
Every Groundspeed tire is available in a wide selection of sizes and is backed by a warranty ranging from 40,000 to 60,000 miles.
“Our new Groundspeed brand represents a strong business opportunity for dealers and distributors,” said Mike Perkins, vice president of sales and marketing for Sentury Tire North America. “Not only do we deliver superior quality tires at a great price point, but our entire organization is committed to providing the same high level of quality in every interaction with our partners.”
Earlier this year, the tiremaker announced a $530 million investment in a 400-acre, 1.4 million-square-foot plant and research center in LaGrange, Ga. With a 12 million-unit production capacity once the facility is fully operational in 2018, the company said it is now focused on building out a strong North American dealer and distributor network.
