Falken Back in the Truck Tire Game With Ohtsu - Tire Review Magazine

Falken Back in the Truck Tire Game With Ohtsu

Falken Tire Corp. is back in the medium truck tire business, once again becoming the North American distributor for Ohtsu brand medium truck radials.

Falken will take over marketing, sales and distribution of the Ohtsu brand as of Mar. 1, 2010. The Ohtsu brand is owned and produced by Sumitomo Rubber Industries, which also controls the Falken brand.

Falken had been distributing Ohtsu truck lines until January 2005 when it turned control of the product over to Westlake Village, Calif.-based Itochu International.

With the change, Falken said it would launch its effort with 14 Ohtsu medium tuck tire lines, and plans to add three low rolling resistance lines in the second half of 2010.

Falken said it would stock Ohtsu truck products in each of its four U.S. distribution centers in Irving, Texas; Fontana, Calif.; Mount Juliet, Tenn.; and Dayton, N.J. The tire company said it plans open a new distribution center in late 2010/early 2011.

“The addition of the Ohtsu medium truck tires, along with numerous other soon-to-launch new product lines, should serve to demonstrate Falken’s continued commitment to enhancing its product offerings and service levels to its North American customer base,” said Falken president and COO Richard Smallwood.

You May Also Like

Yokohama Rubber reveals 2024 motorsports activity plan

Yokohama said participation in motorsports activities is crucial to its efforts to strengthen the Advan and GeoLandar brands.

Yokohama-Nitrocross

Yokohama Rubber revealed its motorsports activity plan for 2024. The company said participation in motorsports activities is crucial to its efforts to strengthen the Advan and GeoLandar brands and is again participating in a wide variety of motorsports events around the globe, from top-category to grassroots events.

Yokohama Rubber will again supply its Advan tires to many teams participating in motorsports events, such as Japan’s Super GT, the Nürburgring 24-Hour Race and the Pikes Peak International Hill Climb. Yokohama Rubber’s GeoLandar tires will be supplied to teams participating in off-road races in North America and Asia, including the Baja 1000, King of the Hammers, the Mint 400 and the Asia Cross Country Rally.

TIA’s Advanced Farm Tire Service training to take place in June

The training class for technicians in the agricultural and farm tire industries is set to take place June 11-14.

TIA_training-
Maxxis-sponsored athletes make podium, overall top 10 at Mint 400

Maxxis athletes Michael McFayden, Ethan Ebert and Trey Gibbs had podium finishes at the Mint 400 on Maxxis RAZR XT tires.

2024-mint400-maxxis
Sun Auto Tire reveals winner of Ford Bronco Sport giveaway

Lowell Anderson entered the giveaway at his local Sun Auto Tire & Service store while receiving a routine oil change.

Sun-Auto-Bronco-giveaway
Nokian Tyres holds bracket challenge on worst roads in North America

In 2023, the tiremaker’s audience voted Quebec as the province or state with the worst road conditions on the continent.

Pothole-Protection-from-Nokian-Tyres

Other Posts

Gallery: 2024 Big O Tires conference and convention

Highlights from this year’s Big O Tires conference and convention, featuring a general session, trade show and breakout sessions.

Gary-Skidmore
Bridgestone’s Firestone Liberia rubber farm receives ISCC Plus recognition

According to Bridgestone, its Liberia facility earned the ISCC Plus certification for its efforts in reducing environmental impacts.

Firestone_Liberia
Ascenso Tires adds new OEM sales manager

Douglas Duesing has more than ten years of experience working in agriculture, construction and mining OEMs.

Ascenso-Douglas-Duesing-1400
Nexen Tire Motorsports drivers earn top placements at King of the Hammers

Nexen Tire Motorsports partnered with drivers across a variety of racing series both on- and off-road, including King of the Hammers.

Nexen-KOH