Cooper Tire’s newest highway tire, Evolution H/T for crossover, sport utility vehicles and pickup trucks, has been named a New Product Award winner in the tire and related product category at the Specialty Equipment Market Association (SEMA) show in Las Vegas.
The new product awards competition considered nearly 3,000 products in 16 categories.
“The Evolution H/T is a tire that’s made to perform, offering the perfect combination of a comfortable ride, responsive handling and all-season traction. As the first tire launched from our new Evolution product line, it’s leading the way in showcasing what Evolution has to offer,” said Scott Jamieson, Cooper’s director of product management. “We are honored to earn this award from SEMA for this great new tire.”
The Evolution H/T, an all-season highway tire available in 28 popular sizes, offers quality performance, superior handling and a comfortable ride. Among the tire’s features is Cooper’s proprietary 3D Micro- Gauge siping to help maintain wet traction and stability as well as a silica compound to improve grip and handling in both wet and dry conditions and to displace heat to keep the tire cooler.