Josh Chalofsky took a break from the family tire business with a stint in television, running operations for both the Discovery Channel and NFL, before making his return to the tire industry.
“I found I was getting bored with that, so I started helping my family again with websites, flyers, advertising, and technical tasks,” Chalofsky recalls. “Finally I realized I could help grow the business and decided to take the leap back into the tire industry.”
Chalofsky, who has been in the industry for about 10 years, got his start working in his uncle’s retail store. Then in 2010, Chalofsky and his brother, Andy, founded SimpleTire.
“Other industries experienced the democratization effects of the internet, but to a much lesser extent the tire industry. We asked the question, ‘Why not create a company that enables people to buy any tires, anywhere in the country, and at the best possible price?’” he says.
Chalofsky has always felt the need to stand out and rise to the top, he says. It’s with this drive that he hopes to help put SimpleTire on top.
“I already feel we are a success, but for me, I would like that whenever I ask someone where they bought their tires, they say SimpleTire.com,” he says.
Fun Fact: Josh’s Bucket List
1. Asia tour
2. African safari
3. Earn his pilot’s license