Passenger/ Light Truck

Outside of the medium truck tire realm, the Sumitomo brand and independent tire dealers have not enjoyed a close relationship. Often associated with Sears...Read More

Toyo Celsius Toyo Tire USA Corp. is rolling out a new tire that’s not quite an all-season tire, but not quite...Read More

Billed as “the tire you didn’t see coming,” the new Hercules Raptis R-T5 merges the best attributes of a UHP radial with a high-mileage...Read More

January 2015 gasoline and diesel prices were nearly a dollar lower than they were in late 2014, with prices hovering around $2 for regular...Read More

Aston Martin, Ferrari, Bugatti, Maserati, Lamborghini…Try Subaru, Cadillac, Land Rover and Volkswagen. Over the past 10 years, those in the industry have noticed the definition...Read More

With summer in full swing, it’s easy to forget about the frigid winter that plagued much of the U.S. just months ago. But, this...Read More

Bridgestone introduced its first run-flat tire in the early 1980s. The tires were never marketed as a safety feature; rather they were ideal for...Read More

At what tread depth should tires be taken out of service? For a long time, the standard answer has been 2/32-inches, but some in...Read More

The private brand tire segment has seen its marketshare fall throughout the 2000s as a result of a hurting tire industry stricken by global...Read More

Pirelli Tire North America gave select dealers and trade media the chance to check out its newest tire – the Scorpion Verde All-Season Plus...Read More