Williams celebrated 10 years with the organisation at the start of the year having joined the firm in 1998 as area sales manager before transferring to the role of business development manager with Bridgestone’s First Stop network in 2007. In his new role, Carl will continue to be responsible for the south and Wales, working alongside Phil Livingston, car dealer executive for the northern region.
Commenting on his new role, Carl Williams said: “I have worked within the tyre industry for 28 years and although I have worked in various roles, it has always been in a retail environment. This new role provides the opportunity to use my experience in consumer sales to tackle new challenges.”
Rodney Boulton, car dealer manager at Bridgestone UK adds: “Carl’s appointment follows a successful period working with dealerships in the First Stop network. We have built strong relationships with national car dealerships and Carl has the experience and knowledge to support the team in working closely with these contacts.” (Tyres & Accessories/Staffordshire, U.K.)
