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Hennessy Industries Partners in Asian Market

January 19, 2012
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Hennessy Industries has partnered with Hockman-Lewis Ltd., an international export management company, to handle sales and marketing of Coats, Ammco and Bada branded products throughout Southeast Asia and the Pacific Rim.

The new partnership represents a commitment to capitalizing on the increasing demand for automotive service equipment in those markets, said Hennessy.

“Hockman-Lewis is dedicated to the global promotion of U.S. and international automotive service equipment,” said Howard Hagan, Hennessy’s vice president of international sales. “This new arrangement offers Hennessy’s Asian customers continued world-class service and a complete range of high-quality products.”

Hennessy recently opened its newest manufacturing facility in Suzhou, China, and the company expects the partnership with Hockman-Lewis to facilitate the development of its slaes and marketshare in the Asian automotive service equipment and tools markets.

“Partnering with Hennessy for the sales and marketing of its well-known brands fits perfectly into our company’s philosophy and portfolio,” said Greg Hockman, president of Hockman-Lewis. “With our recent addition of experienced international sales professionals focusing on the Asian markets, we anticipate a growing presence throughout this part of the world.”