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More on Bridgestone's Dayton Revival

January 09, 2013
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Hours after Tire Review broke news that Bridgestone Americas was dusting off its Dayton medium truck tire brand, the tiremaker issued its own news release on the matter. In part, the release stated:

"Bridgestone Commercial Solutions, a business of Bridgestone Americas Tire Operations, announced that it is reintroducing its Dayton medium truck tire line in 2013. Commercial market needs combined with renewed interest from drivers, small fleets and managers pushed the revival of the line, which was retired in 2011. Dayton medium truck tires are made in the U.S. and offer small fleets and independent drivers sought-after quality at a lower cost.

“’Increasing fleet and truck maintenance costs continue to force managers, small companies and independent drivers to search for high quality, dependable and proven solutions at a lower cost,’ said Bert Jones, manager of product marketing, for Bridgestone Commercial Solutions. ‘We are bringing back Dayton truck tires to provide a viable solution to the market – tires with proven technology that are immediately available to meet market demands.’”

Bridgestone said the line will consist of the Dayton Rib Radial All Position for steer axles in over-the-road applications, the Dayton Radial Metro All Position tire is designed for steer applications in regional haul and pick-up and delivery service, the Dayton Drive Radial Deep Skid for high-scrub applications in long and regional haul and P&D applications, and the Dayton Radial Highway Service for tandem and single-axle trailer applications.